Are you ready to sell in The Cloud? Make that call.
Companies are increasingly using Inside Sales to get further in the sales cycle because it presents the best value for money. Changes in technology, time-poor prospects and the cost of face-to-face meetings have all contributed to a rise in phone-based selling and this trend is set to continue.
The rise of The Cloud and XaaS have accelerated this because these play well remotely as they are already web-based. Inside Sales teams are perfect for online product demonstrations, moving trials to fee as well as cross-selling and up-selling.
Combine this with the fact that while digital marketing is increasingly invaluable with regards to a customer’s buying journey, it will only work properly with an outbound qualification, nurturing and selling approach.
BORN IN THE CLOUD
MDF, deal registration and waiting for those nice lumpy annual transactions are all fading into history. Instead, Born-on-Cloud partners are far more interested in open APIs, help with developing professional services and the ability to distribute their solutions in a supplier marketplace.
Finding these new partners is a special skill which takes a knowledge of the digital marketplace and an understanding of where these (often new) businesses hangout.
It’s what we do.
- Client programmes
- Denave digital programmes
- Denave Data Service Centre
Informed, polite and timely customer contact is key - we add value each time.
Growing Cloud subscriptions takes a high touch rate, continuously improving product features as well as strong support for end-users. This is because the nature of Cloud dramatically levels the playing field – not only is it much easier to take SaaS products to market thus increasing competition, it is much easier for prospects and clients to move from their current product.
On-prem is sticky and hard to get rid of but Cloud models are far easier to switch.
Foreign businesses have long coveted the UK technology...